Help shape the Mackay region’s RV strategy
Published: 23 Jan 2023
An online survey has been released to help identify and prioritise key actions that will enable the Mackay region to increase its appeal to the growing recreational vehicle (RV) market.
Mayor Greg Williamson said camping and caravanning are an important part of the outdoor recreation experience for locals.
“The self-drive camping and caravanning market has a significant role to play in the region’s tourism product with outdoor recreation opportunities like camping, fishing, cycling and other related activities experiencing substantial growth annually,” Mayor Williamson said.
“We want to capitalise on this growth and ensure we are taking the right steps to plan for our future in regard to the RV industry.”
According to statistics released by the Caravan Industry Association of Australia, as of June 2022, there were nearly 800,000 registered RVs in Australia and over 150,000 on the roads at any one time.
Since the impact of COVID, the self-drive tourism market continues to strengthen and increase. "Van-life” and caravanning has started appealing to a wider demographic.
The Mackay region already offers a mixture of self-drive destinations and an established range of caravan and camping sites.
Mayor Williamson said the region had a strong self-drive market presence, demonstrated by the annual winter “migration” of retired travellers and a growing regional market looking for short-break destinations.
“To ensure this strategy hits the mark, we need to hear ideas and feedback from existing caravan and campground operators, tourism-related businesses, residents as well as tourists,” he said.
The survey closes at midnight on Wednesday, February 8, and can be found on council’s dedicated community engagement website, connectingmackay.com.au.
For more information, please contact council’s Economic Development team at 1300 MACKAY (622 529) or email firstname.lastname@example.org.